Amy Hauk

Chief Executive Officer,

Victoria's Secret PINK

PINK’s mission is to empower and support young adults. It’s an honor to work with Dress for Success to continue championing gender equity and uplift future generations of women leaders.

Amy Hauk is Chief Executive Officer for PINK, a lifestyle brand focused on celebrating and supporting the power of community, fostering positive mental health among young adults and being kinder to the planet. At the helm since fall 2018, Hauk’s love of retail and passion for the customer drive her work setting strategic direction for the business. With a long, tenured career in retail, Hauk joined Bath & Body Works in a merchant leadership role in 2008. She was promoted to Chief Merchant and Executive Vice President of Merchandising in 2012 and led critical work to evolve and elevate product positioning driving explosive growth for the brand.

Prior to her work at Bath & Body Works, Hauk held a variety of merchandising leadership roles at Disney Store/The Children’s Place most notably Senior Vice President and General Merchandise Manager. She spent seven years prior at Gap, Inc. growing her career from Merchandise Manager, Baby Gap, to Vice President, Men’s Merchandising, Old Navy. She cut her teeth in retail at Sunglass Hut as a Buyer, and at Macy’s prior to that, where she began as a sales associate gaining critical customer and in-store experience.

Hauk earned a degree in History from University of California: Davis.

Profile video

Hear more from Amy on what this campaign means to her.